How to plan your content for the new year

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Content planning can be a pain. There. I said it. Truth is, it doesn't have to be ! Often times we make it more complicated than it has to be. I have a process that I use that made content planning super easy for the new year. I finished the first quarter of the year already and it only took about an hour. So I figured this process was worth sharing !  

1. Brain dump ideas  

The first thing I do when I start my content planning is to brain dump ideas. I literally just write down any idea that comes to mind. It's a little more organized once I'm finished, but step one is to brain dump away. I love to look on Pinterest for blog post ideas or inspiration from the pins I saved. Often times I'll find ways to put my own twist on certain topics. 

Tip:  Once I'm finished brain dumping, it's smart to recycle some ideas that i didn't use from last year if I still need to fill in some spaces. 

2. Categorize them  

I personally categorize my blog posts into 4 different main sections. Productivity, business, social media, and blogging. I like to try my best and get one of each topic to write about per month. This helps to make sure my content is always fresh. 

This takes a little while because sometimes it'll fit into more than one section, but it helps to see what I'm working with. Plus I'll be able to tell if I have too many in one category, and basically none in another.  

3. Holiday posts  

I always make room for holiday posts if need be. For example in December I did a girl boss holiday gift guide. So for January i try to focus my posts around starting fresh, February I'll have a couples related post (It's a unique twist so stay tuned!), etc. try to think of what's going on during the month. Are people focused on school, is there a holiday coming up, is it vacation season, wedding season, etc. These posts are important because they can bring in lots of traffic since people can relate. 

4. Make a monthly spread  

I like to physically write out my months and how many posts I'll be posting a week. For 2018 I've decided on one post a week for now since I'll be writing a little more in depth versus shorter posts. Quality versus quantity am I right ? So that's 52 blog posts overall, and there's 4 weeks in a month. So for example I'll write out "January" and 4 lines under it. Then I'll decide what blog posts I want each week and write them in. 

I personally like wriing it out by hand. However you could use spreadsheets, Google docs, etc. For your layout. Google spreads even has a calendar template you can use. I tried it last year with my videos and I loved it. 

You can also click here to get my FREE digital blog planner

It's up to you how many months you want to do at a time. I recommend doing this monthly spread every quarter. I hear about people planning their whole year at one time, but I'll be honest I tried doing that and it just didn't work. Not because I couldn't think of ideas, but because I like to post based on what's relevant. Talking about net neutrality might not be that important in a few months. If I'm using a new program this month and decide to post about it in a few weeks, I may not be using it anymore. Do you see what I mean ? My suggestion would be quarterly or even monthly. I decided to go for the quarter and see how that works. 

There's no one right or wrong way to do this ,  but this was the quickest way for me. Leave me a comment if you do something different !  

See you guys next time. Stay productive ! 

Best planner for content creator's

Wether you're a blogger or instagramer,  you know how hard it is to keep track of your life, content,  and schedule all at the same time. You are probably like I was and have a bunch of ideas written down in 3 different notebooks, or have a dry erase board for your schedule. Not that any of these ideas are bad,  but there's something better. 

*This is a sponsored post. However all the statements said in this post are my own opinions. I would never recommend a product I didn't like. 

Introducting the Protopreneur Planner! 

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who was this designed for ?

The protopreneur planner was designed for businesses and content creators alike. Wether you have a blog,  youtube channel, Instagram, email list, business, etc. You'll find that this planner is an amazing fit for you.

Let's dive into the features 

*There will be a video at the bottom walking you through if you'd rather not read.  

It comes in multiple different colors and even a plain black, so you can pick which planner best represents your style. (I obviously chose the pink for myself 😉.) The interior has multiple card slots and a secretarial pocket for business cards, ID cards, or extra note paper. 

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The cover to this planner is extremely sturdy so I wouldn't worry about harm to your planner much. It has a faux leather look and feel, and it looks very well made with little to no errors. One of my planners was put in upside down, but it was an easy fix since the planner slides out of the cover.(With a little force of course. No need to worry about it flopping around in there on its own.) All I had to do was flip it around. The pages are an off white color by the way. Just a fair warning. 

There are multiple different pages and tools within the planner. The first few pages are for visualization of your life and business. It then talks about your goals and who your target audience is. 

The next few pages are for content schedules, and then it starts the first monthly page.  The monthly had a spot for your content of the week, your finance tracker, notes, and work days. Its a very helpful overview and is extremely unique in its composition. 

Then you have your weekly overview. This is a two page overview. The left side is your weekly to do list and your project planner. The right side is for tracking your habits, and any important follow ups or people you need to contact.

Then you get to the weekly pages. It is a vertical style weekly spread with time slots titled AM, Noon, and PM. I'll include a picture below.

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There is a notes section, your daily focus, daily highlights, gratitude and your time slots. There are no times written in, so you can write in your own ! A huge seller for me was that my happy planner stickers fit perfectly in the columns, and the headers fit perfectly in between lines. 

In the back of the planner there are some extra spots for brain dumps and project planning.  

 

Overall, I would highly recommend this planner to anyone who has a business, or just in general creates content.  

Be sure to check out the video for more in depth views of the planner and it's features.  

Comment below and let me know what you think !  

 

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How I Tackle Being a Student and Creating Content

Being a student and running a blog, Instagram (2), Twitter (2), Pinterest, and a YouTube account isn't easy. There are lots of responsibilities that come into play with being a content creator. I have to make sure videos are up every Monday and Friday. Not only that but blog posts are up every Tuesday and Thursday. My Instagram has one new post every single day, and my Twitter and Pinterest are easier on the upkeep as they're mainly used as a cross posting platform.

However, it doesn't stop there!

Think of everything that really goes into it. I have to write those posts and make a Pinterest photo, Film, edit, and upload the videos, I also have to create thumbnails for those videos, I have to take pictures to put on Instagram and edit them x2.

So now since that's out of the way, I have to do homework. This semester I am only in 2 classes so the work load isn't much. However, I still have to do homework and those two classes are some of the harder classes I'll need to take. Environmental Biology and Managerial Accounting to be specific. Bio requires that I do one lab every single week, and Accounting is just hard in general. I have homework every week for bio and since finals are rolling around it gets even more difficult.

Let's not forget I also have a job people.

So the question is how on Earth is it possible to be a student and a content creator? It's actually pretty simple!

1. Make a list

The one thing that has helped me the most is to make a list of the things that need to be done overall. Homework, classes, videos, blog posts, and the works. I normally use just a plain notebook for this, so you don't need anything fancy. This helps because everything is right in front of you face.

The main thing you need to do with this list is PRIORITIZE.

Go through all of those tasks and number them in order of importance. I normally group my school work together and my content together in two separate lists since both of them are equally as important to me. So content will get numbered and school will get numbered. I might label Monday video (1) and Blog post (2). Then Bio project (1) and Accounting homework (2).

This helps to make sure I know exactly what I need to do first.

2. Plan

Next, most of you know that I plan using multiple planners. I have a video on this HERE if you want to check out how I'm using them as of 2017. My Kate Spade planner is my life planner. Everything goes in there. With that being said, this is the planner I use to see an over view of my week (and I have details in separate planners). So this is where I will write down the tasks from that list we made earlier.

Each of those tasks most likely has a due date, so that's when I will write them in. I highly recommend getting a planner for yourself instead of your phone or trying to remember everything by yourself. The act of actually writing things down makes you more likely to remember and helps organize your thoughts. When you fail to plan, you plan to fail so don't skip this!

I normally plan around anything that can't be avoided. For example, if I know that I have to work on Friday and that's when my video goes up, I know that I need to have that video filmed in advance. If I have class on Tuesday I know that I either have to write my post in between classes, or write it in advance.

If you want to see my schedule for reference, here it is. (it's always subject to change because life happens):

  • Sunday: Batch photos, film Monday's video (usually work)
  • Monday: Batch photos, write Tuesdays blog post & Homework due Tuesday
  • Tuesday: Mostly a homework and promotion day
  • Wednesday: Film Friday's video and write Thursdays blog post & Homework due Thursday
  • Thursday: again, homework and promotion day. Also film Friday's video if needed
  • Friday: video promotion day and usually my break day (sometimes work)
  • Saturday: homework catch up day (usually work)

3. Execute

You can have this awesome plan, and this great list. You could have time slots for everything, but if you don't actually execute on your plans, nothing will happen. Literally nothing. The work doesn't do itself (as much as we wish it would). I know this is a simple concept that is easier said than done. Don't worry because I have you covered. 

I have a whole blog post HERE that'll tell you everything you need to know about staying motivated.  

The quick version is to remember your why. You have to think of why you started. Why are you creating content? Who is looking forward to it? Why do you need to pass your class? What will happen if you don't?   

This very simple tactic puts you in the correct mindset, so you'll be less likely to fall off track. 

So there you have it ! How I tackle being a student and a content creator. Let me tell you it isn't easy, but with hard work it definitely pays off.  

Let me know if you're a student content creator as well in the comments !  

 

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As always, thanks for reading !